HOW IT WORKS

Choose your seat, shape your future

Our goal is simple: to make sure every Founder, whether they leave with a commitment or not, departs with actionable advice to guide them as they take their rightful place in the founder’s chair of their company.

How it works for

Funders

Learn more

How it works for

Founders

Learn more

Fund objective

TFC Capital Fund I, L.P. seeks to generate attractive capital appreciation over the life of the Fund by investing in early-stage, technology-enabled companies operating across the fintech, wealthtech, and insurtech sectors. The Fund focuses on businesses positioned to raise additional institutional capital within 6–24 months following the Fund’s initial investment, offering natural checkpoints for traction and potential valuation uplift.

The Fund seeks to invest in founders developing products that improve how financial advice, insurance, and investment solutions are distributed, sold, and serviced. Through the collective expertise of the GP, Investment Committee, and LP base, the Fund aims to accelerate the growth and adoption of portfolio companies.

Investment Strategy

The Fund invests in companies transforming the last mile of financial and insurance distribution—IMOs, BGAs, RIAs, broker-dealers, carriers, and related platforms—amid regulatory change, consumer expectations, and technological convergence. The Fund targets companies that: 

  • Enable distribution (workflow tools, automation, analytics)
  • Enhance advisor/agent productivity (planning, proposals, compliance)
  • Unlock new revenue models (embedded insurance/wealth, marketplaces, strategic data assets)

The Fund’s edge is rooted in its LP base—operators who have run the very distribution channels these founders need.

Stage Focus: Seed, late seed, and Series A, with a preference for companies likely to raise within 6–24 months.
Geography: Primarily U.S.-based.
Instruments: Preferred equity, common equity, SAFEs, convertible notes.

Differentiated Sourcing & Track Record

The Fund leverages The Founder’s Chair ecosystem, which has sourced high-quality early-stage companies.

Historical advantages:

  • Founders provided TFC exclusive allocations even after rounds were fully closed.
  • TFC investors were offered institutional round terms despite scarcity.
  • Many companies returned to market within 6–18 months with higher valuations.
  • TFC LP insights materially impacted product focus and distribution strategy.

This pattern supports the Fund’s strategy: founders want TFC involved as strategic distribution partners, not just capital providers.

I'm a Founder    I'm a Funder


No, this isn’t a pitch competition, an accelerator, or an incubator

Traditional financing through banks or venture capitalists can be both painful and time-consuming. Asking for funding through family or friends? Downright awkward. And let’s face it—neither option offers the strategic guidance needed to help your business truly thrive. That’s where we excel.

Have questions? Check out our FAQs!

Founders_Chair_logo-chair1-thicker.png

Program Announcement

Announcement of location, date, application deadlines, and event details.

Founders_Chair_logo-chair1-thicker.png

Application Close

View this year’s application deadlines for each event here.

Founders_Chair_logo-chair1-thicker.png

Founder Selection Day

Founders for this year’s program are selected for the full year.

Founders_Chair_logo-chair1-thicker.png

Acceptance & Preparation Meeting

Founders who have been selected into the program will meet with James for preparation checklist.

Founders_Chair_logo-chair1-thicker.png

Dry-Run of Presentation

Second meeting with James to review business plan and presentation.

Founders_Chair_logo-chair1-thicker.png

Take Your Seat

Funders and Founders come together for our main event where Founders present their business plan and presentation to Funders.

TFC Capital